Wanderlust Creamery

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Wanderlust Creamery
Company typePrivate
IndustryDessert
FoundedAugust 2015
FoundersAdrienne Borlongan
Jon-Patrick Lopez
Number of locations
7 (2024)
Area served
Southern California
Websitewanderlustcreamery.com

Wanderlust Creamery is an American chain of ice cream parlors serving Southern California. It is known for its variety of unique flavors, which has attracted attention to it on social media and other platforms.[1][2]

History[edit]

The company was founded by husband-and-wife couple Adrienne Borlongan and Jon-Patrick Lopez. Borlongan's grandfather worked for Magnolia, a leading ice cream brand in the Philippines.[3][4] They had previously opened a booth at Smorgasburg Los Angeles and opened the chain's first location in Tarzana, Los Angeles in August 2015.[5][6][7][8] It opened its second location, in Atwater Village in 2017.[9] The company went viral and experienced a significant burst in popularity when it collaborated with Foodbeast to release a limited flavor based on the White Rabbit milk candy in 2019.[10][11][12][13] It had also received attention when there were flavors inspired by Filipino culture, Game of Thrones, and breakfast at Café du Monde.[1][14] During the COVID-19 pandemic, the company was able to recuperate from its losses by shipping their ice cream throughout the United States.[15][16] It opened its first Orange County store in Irvine in 2023.[17][18] The creamery also collaborated with Bretman Rock in October 2023 to create the "Da Fruity Salad" flavor, in celebration of Filipino American History Month.[19][20]

Menu[edit]

Wanderlust Creamery has 16 signature flavors, which are not rotated out after the season. These include ube malted crunch, vegan malted ube, mango sticky rice, Kinder, Abuelita malted crunch, vanilla, pistachio, Japanese neapolitan ice cream (made from matcha, sakura, and Hokkaido milk), Vietnamese rocky road, Earl Grey milk chocolate, black sesame cookies and cream, pandan tres leches, passionfruit cacao, smoky road, and hokey pokey.[21]

Locations[edit]

As of 2024, the chain has seven locations, in Atwater Village, Fairfax, Irvine, Pasadena, Sawtelle Japantown, Tarzana, and Venice. It also participates in Los Angeles' Smorgasburg, occupying a weekly stall there.[21]

References[edit]

  1. ^ a b Wang, Andy (2019-03-02). "White Rabbit Ice Cream Hits L.A., and Everything Gets Crazy". AOL. Retrieved 2024-01-27.
  2. ^ Snyder, Kristin (2018-10-25). "Sugarcoated: Wanderlust Creamery offers a tasty trip around the globe with aesthetic ice cream". Daily Bruin. Retrieved 2024-01-27.
  3. ^ Thompson, Kat (2020-07-13). "Meet the Ice Cream Company Creating Flavors Inspired By Travel". Thrillist. Retrieved 2024-01-27.
  4. ^ Zavala, JJ (2023-10-11). "LA-based Wanderlust Creamery serves up flavors inspired by owners' Filipino American upbringing". ABC7. Retrieved 2024-01-27.
  5. ^ Tse, Tiffany (2022-04-04). "The Absolute Best Ice Cream Shops in LA". Thrillist. Retrieved 2024-01-27.
  6. ^ Elliott, Farley (2015-07-09). "Tarzana Cools Down With Wanderlust Creamery, Crafting Ice Cream From Scratch Next Month". Eater LA. Retrieved 2024-01-27.
  7. ^ Elliott, Farley (2015-08-28). "Wanderlust Saves Tarzana With Ice Cream, El Chavo Could be Changing, More A.M. Intel". Eater LA. Retrieved 2024-01-27.
  8. ^ Bitas, Liezel (2020-02-13). "Sweet Dreams: Matador Couple Scoops Up Artisanal Ice Cream Empire". CSUN Today. Retrieved 2024-01-27.
  9. ^ Victorioso, Steffi (2017-03-27). "This Ice Cream Shop Is Worth the Ungodly Drive to Tarzana". Los Angeles. Retrieved 2024-01-27.
  10. ^ Yu, Henna (2019-02-25). "Get Ready to Feel Nostalgic: White Rabbit Ice Cream Exists". Spot.ph. Retrieved 2024-01-26.
  11. ^ "No Way! People Are Actually Selling White Rabbit Ice Cream". Hype MY. 2019-02-26. Retrieved 2024-01-27.
  12. ^ "China's traditional White Rabbit sweets star in Los Angeles ice cream". Today. 2019-03-09. Retrieved 2024-01-27.
  13. ^ Marcus, Lilit; Wong, Maggie Hiufu (2022-03-16). "How Shanghai's White Rabbit candy became a globally beloved brand". CNN. Retrieved 2024-01-27.
  14. ^ Lutz, Megan (2017-07-27). "These 7 Game of Thrones-Inspired Ice Creams Prove That Winter Is Here". PopSugar. Retrieved 2024-01-27.
  15. ^ Lorenzana, Paolo (2021-02-05). "This LA-based ice cream chain is touring Americans in lockdown via Filipino flavors". CNN Philippines. Archived from the original on February 5, 2021. Retrieved 2024-01-27.
  16. ^ "Success is sweet: How an artisanal ice cream shop pivoted during the pandemic and came out stronger". The Business Journals. 2022-05-12. Retrieved 2024-01-27.
  17. ^ Mosqueda, Sarah (2023-05-18). "Wanderlust Creamery makes the trek to Orange County". Daily Pilot. Retrieved 2024-01-27.
  18. ^ Tanaka, Jennifer (2023-05-25). "Wanderlust Creamery opens first Orange County shop in Irvine". The Orange County Register. Retrieved 2024-01-27.
  19. ^ Villegas, Mary; mvillegas (2023-10-09). "Bretman Rock: No pumpkin spice ice cream on Fil-Am History Month". Inquirer. Retrieved 2024-01-27.
  20. ^ "Bretman Rock comes up with new ice cream flavor for Golden Gays' benefit". GMA Integrated News. 2023-10-08. Retrieved 2024-01-27.
  21. ^ a b "Official website". Retrieved 2024-01-26.

External links[edit]