User:Anglombardi
 | This user is a student editor in Sacred_Heart_University/Introduction_to_Media_Culture_(Fall_2022). |
Traditional media, whose survival depends heavily on advertising investments, are steadily declining to interactive advertising channels like the Internet, iDTV, and mobile technology. When advertising sales account for 40% to 70% of a newspaper's revenue, it is seen to be in good financial condition.[1]
- ^ Berte, Katrien; De Bens, Els (2008-10-01). "Newspapers Go for Advertising!". Journalism Studies. 9 (5): 692–703. doi:10.1080/14616700802207623. ISSN 1461-670X.