Tegut

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Tegut Gutberlet Stiftung & Co. KG
Company typeStiftung
IndustryRetail
Founded1947 (1947)
FounderTheo Gutberlet
Headquarters,
Germany
Key people
Thomas Gutberlet (CEO)
ProductsGroceries
RevenueIncrease  1.16 billion (2011)
OwnerFederation of Migros Cooperatives
Number of employees
7,700 (2021)
Websitewww.tegut.com

Tegut (styled tegut…) is a German-owned supermarket chain based in Fulda, Germany, which operates more than 300 supermarkets[1] with approximately 7,600 employees across six of Germany's Bundesländer, namely in Hesse, Thuringia, Bavaria, Rhineland-Palatinate, Saxony-Anhalt, Lower Saxony and Baden-Württemberg. In early January 2013 it was bought by the Swiss retail company Migros.[2]

History[edit]

The company was founded in 1947[3] by Theo Gutberlet under the name Thegu, derived from the first letters of his first and surname, which was later renamed in 1955 to Tegut. From 1961, the bigger supermarkets were called HaWeGe (an acronym for HandelsWarenGesellschaft) and from 1973, the smaller stores Okay! In 1972, Tegut established a subsidiary called kff Kurhessische Fleischwaren GmbH (KFF). In 1973, Wolfgang Gutberlet, the son of the company's founder, took over management.[4] In 1989 the company was transferred to a foundation whose supervisory board appoints the managing directors.[5] It was in 1998 that the company changed its name again, to its presently-stylised "tegut…". Since August 30th of 2009, Thomas Gutberlet, the grandson of the company founder, became the third generation CEO in the company.[6] The company also processes their own sausage and meat and founded the herzberger Bäckerei (Herzberger Bakery) in 1996 as a subsidiary.[7] In 1997, Tegut was the first grocer in Germany to accept credit card payments.[8] In 1998 the company was renamed tegut…. The markets also operate under this name. With the concept “Lädchen für alles” (small shop for everything), Tegut took up the concept of the corner shop in 2010 and set up smaller shops in the countryside and in urban districts in order to provide local supplies even in smaller communities.[9][10]

On 11 October 2012, the Swiss retail company Genossenschaft Migros Zürich (Migros Zurich cooperative), which is one of the ten shareholder of the Migros Cooperative Association, announced the acquisition of the retail division of Tegut, consisting of six individual companies.[11][12][13] The transaction became effective in January 2013 after the approval of the antitrust authorities and the administration of the Migros Cooperative Federation.[14] The Migros Zurich Cooperative (GMZ) then took over the trading division of the former "tegut… Gutberlet Stiftung & Co. KG". Other businesses of the company, such as the Herzberger bakery, KFF as well as the agricultural businesses, became part of the new "W–E–G Stiftung & Co. KG".[15][16] After Migros took over, the Gutberlet Foundation's shares in KFF were threatened due to the loss of its main customer Tegut and were sold at the end of 2016 to pet food manufacturer Deuerer from Bretten.[17] In May 2017, the Herzberger bakery was reintegrated into the Tegut Group.[15] At the end of April 2021, the company suffered a cyberattack, which caused stores to have empty shelves because of failures in the merchandise management software.[18] The hackers published a database containing personal data of customer card holders on the dark web.[19][20]

In November 2020, the first tegut...teo was opened in Fulda with a different store concept. The store offered a total of 950 products for everyday use in a 50 square metre self-service area, open 24 hours a day.[21] At the beginning of March 2024, there were 39 of teo supermarkets.[22][23] Due to a reassessment of the legal situation, these stores are no longer allowed to open on Sundays and public holidays in Hesse despite the absence of sales staff.[24] In October 2022, Migros launched the concept in Switzerland with the opening of the first Migros teo, which is also open on weekends.[25] In 2024, the Smart Retail Solutions GmbH was established in Germany to operate Teo Stores as a franchise.[26] In addition, there are three so-called QUARTIER markets with a size of approx. 400 square meters and a wide range of fresh snacks and ready-prepared meals.

In April 2023 it was announced that Tegut would take over 19 of the organic supermarket chain Basic AG retroactively from the beginning of the year.[27]

Branches[edit]

The over 300 branches are located relatively close to the company headquarters in Fulda in eastern Hesse, and, since the new expansion policy from Migros started, also in the Stuttgart and Munich area.[28][29][30][31] These are supplied from the central warehouse in Fulda and from Seebergen in Thuringia. Tegut is represented throughout most of Hesse, Thuringia and western Franconia.[32] There are also a few branches in Mainz in Rhineland-Palatinate and in the Göttingen area in southern Lower Saxony. In 2014, the first market outside the previous distribution area was opened in Stuttgart.[33] In some stores there were bakery counters in the checkout area belonging to the subsidiary Herzberger. In 2012, Tegut announced that it would give up these self-operated market cafés, occupy the space with regional bakeries and only sell Herzberger baked goods in the self-service area of the markets.[34]

Tegut also operates 24 „tegut… Lädchen für alles“ (from 120 sqm in rural and urban areas with around 4,200 products for local supply), which have a relatively small sales area and are designed for local supplies in rural areas.[35]

Products[edit]

Organic food[edit]

A Tegut store in Bad Kissingen, Bavaria
Post in Tann (Rhön)

Since 1982, Tegut has been involved in the cultivation and marketing of organic food. As of 2008, almost 20% of Tegut's revenue was made from their own-produced organic food, mostly grown in eastern Hesse.[36] According to Tegut, organic products made up 28.4% of the revenue in 2022.[37] Some of the 4,600 different organic products are sourced from Tegut’s own Herzberg bakery and the Rhöner Biosphärenrind e. V., which also works closely with farmers in the East Hesse region. The anthroposophically managed company Alnatura is also an important partner for organic products.

Tegut has been selling products under its own brands since 1999.[38] In July 2019, Tegut started offering 144 foods without packaging in a store in Fulda.[39]

Collaborations[edit]

Amazon[edit]

Tegut and Amazon started a collaboration in 2017, making it possible to order Tegut products through Amazon.[40] They are extending the online delivery of typical supermarket groceries in the greater Fulda, Nuremberg, Kassel, Würzburg, Marburg, Giessen, Mainz and Wiesbaden areas via Amazon Prime. This service was initially only available to customers in and around Darmstadt and Frankfurt am Main. The online range comprises around 10,000 products in 2022. The delivery of beverages such as mineral water, beer and milk also includes products in returnable containers such as glass bottles. However, unlike other suppliers, there is no return of deposit bottles, but according to Amazon[41] this can be redeemed, for example, by using the "local drop-off points" or at tegut stores. In the description of the special delivery conditions, this "current" reference to Tegut stores is only stated in the FAQ.[42]

Lieferando[edit]

In 2022 Tegut started a collaboration with Lieferando in Darmstadt with around 1,000 products available.[43]

Awards[edit]

References[edit]

  1. ^ "Supermarktliste tegut..." Tegut (in German). Retrieved 24 September 2019.
  2. ^ "The Chairman's and CEO's Review | MIGROS Geschäftsbericht 2012". report.migros.ch. Retrieved 2021-11-05.
  3. ^ "Was gut war, wird gut bleiben". Tegut (in German). Archived from the original on 3 January 2010. Retrieved 14 January 2010.
  4. ^ Vogt, Jacqueline (2008-05-25). "Tegut-Chef Wolfgang Gutberlet: Händler mit Überzeugung". FAZ.NET (in German). ISSN 0174-4909. Retrieved 2024-02-28.
  5. ^ "Tegut: Thomas Gutberlet übernimmt Führung". FAZ.NET (in German). 2009-08-31. ISSN 0174-4909. Retrieved 2024-02-28.
  6. ^ "Thomas Gutberlet übernimmt Führung". FAZ (in German). 31 August 2009. Retrieved 14 January 2010.
  7. ^ "Verkauft TEGUT die Töchter HERZBERGER und KFF? Informationen heute! // Osthessen|News". osthessen-news.de. Retrieved 2024-02-28.
  8. ^ "Tegut-Kunden zahlen mit Visa" (in German). Retrieved 2024-02-28.
  9. ^ "Tegut expandiert mit Tante-Emma-Läden". 2014-12-20. Archived from the original on 2014-12-20. Retrieved 2024-02-28.
  10. ^ GRIMBERG, STEFFEN (2012-09-15). "Lädchen für das Land". Die Tageszeitung: taz (in German). p. 22. ISSN 0931-9085. Retrieved 2024-02-28.
  11. ^ "Live-Ticker aus Zürich: Migros kauft Tegut - Fuldaer Zeitung". web.archive.org (in German). 2012-10-14. Retrieved 2024-03-05.
  12. ^ "Migros schluckt Supermarktkette Tegut". www.handelsblatt.com (in German). Retrieved 2024-03-05.
  13. ^ "Migros/Tegut: Die Pressemitteilung im Wortlaut - Fuldaer Zeitung". web.archive.org. 2012-10-14. Retrieved 2024-03-05.
  14. ^ "Tegut - Übernahme durch Migros abgeschlossen". Lebensmittelpraxis.de (in German). 2013-01-04. Retrieved 2024-03-05.
  15. ^ a b "Nach vier Jahren: Tegut will Herzberger-Bäckerei zurück". www.fuldaerzeitung.de (in German). 2020-04-21. Retrieved 2024-03-05.
  16. ^ "Thomas Gutberlet über die Trennung von Tegut und seinen Vater Wolfgang". wir (in German). 2013-07-12. Retrieved 2024-03-05.
  17. ^ "Tierfutter statt Wurst: Fuldaer KFF-Fleischerei gerettet". www.fuldaerzeitung.de (in German). 2020-04-21. Retrieved 2024-03-05.
  18. ^ "Alle Filialen nach Hacker-Attacke betroffen: Die Folgen beim Lebensmittelhändler Tegut in Fulda sind extrem". www.fuldaerzeitung.de (in German). 2021-05-15. Retrieved 2024-03-05.
  19. ^ "Nach Hackerangriff auf Tegut: Unternehmensdaten im Darknet veröffentlicht". Osthessen|News (in German). 2021-05-19. Retrieved 2024-03-05.
  20. ^ Skrobisch, Stephan (2021-05-29). "Tegut-Kundendaten sind im Darknet aufgetaucht". Hardwareluxx (in German). Retrieved 2024-03-05.
  21. ^ Dowd, Jessie (2021-03-01). "Autonomous Mini-Supermarket tegut…teo Expands in Germany". Retail TouchPoints. Retrieved 2024-03-05.
  22. ^ Perske, Jörn (2023-01-12). ""teo": Tegut will dieses Jahr bis zu 20 weitere Mini-Supermärkte eröffnen". hessenschau.de (in German). Retrieved 2024-03-05.
  23. ^ "Tegut sieht Potential für hunderte "Teo"-Shops". www.konsider.ch (in German). Retrieved 2024-03-05.
  24. ^ "Keine Öffnung von ohne Personal betriebenen Verkaufsmodulen an Sonn- und Feiertagen". Verwaltungs- gerichtsbarkeit (in German). 2024-01-04. Retrieved 2024-03-05.
  25. ^ "Konzept aus Deutschland: Migros ist mit erstem unbedienten Automatenladen Teo gestartet". Handelszeitung (in Swiss High German). Retrieved 2024-03-05.
  26. ^ ""Smart Retail Solutions": Migros gründet Firma für Automaten-Stores". www.konsider.ch (in German). Retrieved 2024-03-13.
  27. ^ "Migros Zürich expandiert in Deutschland mit Übernahme von Bio-Supermarktkette". finanzen.ch (in German). 2023-04-05. Retrieved 2024-03-05.
  28. ^ "Bio-Anteil erneut gesteigert: tegut… mit Rückenwind ins Jubiläumsjahr". tegut.com (in German). 2022-01-13. Retrieved 2024-03-13.
  29. ^ "Tegut übernimmt Basic-Biomärkte". Rundschau (in German). 2023-04-05. Retrieved 2024-03-13.
  30. ^ "Migros hat Deutschland-Tochter Tegut wieder fit gemacht". Handelszeitung (in Swiss High German). Retrieved 2024-03-13.
  31. ^ "Tegut eröffnet 2.000 qm große Filiale in München". iz.de (in German). Retrieved 2024-03-13.
  32. ^ "Supermarktkette Tegut expandiert in Franken - WELT". DIE WELT (in German). 2017-08-27. Retrieved 2024-03-13.
  33. ^ "Tegut: Bilanz 2014". Rundschau (in German). 2015-01-19. Retrieved 2024-03-13.
  34. ^ "TEGUT-Dementi: Keine Firmenverkäufe - nur Abschied von Marktcafés // Osthessen|News". osthessen-news.de. Retrieved 2024-03-13.
  35. ^ "Tegut: Starker Umsatz mit Bio-Produkten". www.freshplaza.de (in German). 2017-02-01. Retrieved 2024-03-13.
  36. ^ tegut... gute nachrichten magazin, September 2009.
  37. ^ "tegut.. auch im Jubiläumsjahr mit stabiler Umsatzentwicklung". tegut.com. 2023-01-12. Retrieved 2024-03-13.
  38. ^ "Neuer frischer Auftritt für die Tegut-Eigenmarken!". utopia.de (in German). 2011-06-24. Retrieved 2013-01-06.
  39. ^ "Unverpackt einkaufen beim Tegut Fulda-Kaiserwiesen". www.fuldaerzeitung.de (in German). 2020-04-18. Retrieved 2024-03-05.
  40. ^ "Tegut und Amazon weiten Liefer-Kooperation aus". Rundschau (in German). 2020-08-12. Retrieved 2024-03-13.
  41. ^ "Auskunft v. 09.7.2022, Amazon Chat Support" (PDF). www.igsz.de (in German). 2022-07-09. Retrieved 2022-07-10.
  42. ^ "FAQ in Frische Lebensmittel innerhalb von 2 Stunden kostenlos* liefern lassen". www.amazon.de (in German). 2022-06-26. Retrieved 2022-07-09.
  43. ^ "Tegut spannt mit Lieferando zusammen". foodaktuell.ch (in German). 2022-08-09. Retrieved 2024-03-13.
  44. ^ "Willkommen in der Galerie der Sieger!". ey.com (in German). Retrieved 2024-03-13.
  45. ^ "Deutscher Nachhaltigkeitspreis - Preisträger 2008". web.archive.org. 2011-05-13. Retrieved 2024-03-13.
  46. ^ "Engagierter Unternehmer - Bundesverdienstkreuz für tegut-Chef GUTBERLET // Osthessen|News". osthessen-news.de. Retrieved 2024-03-13.

External links[edit]