The image serves as the primary means of visual identification of the subject (the characters), the subject of public interest and critical commentary, in a way that words alone could not convey.
This is a copyrighted image that has been released by a company or organization to promote their work or product in the media, such as advertising material or a promotional photo in a press kit.
The copyright for it is most likely owned by the company who created the promotional item or the artist who produced the item in question; you must provide evidence of such ownership. Lack of such evidence is grounds for deletion.
It is believed that the use of some images of promotional material to illustrate:
the person(s), product, event, or subject in question;
where the image is unrepeatable, i.e. a free image could not be created to replace it;
Additionally, the copyright holder may have granted permission for use in works such as Wikipedia. However, if they have, this permission likely does not fall under a free license.
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Please note that our policy usually considers fair use images of living people that merely show what they look like to be replaceable by free-licensed images and unsuitable for the project. If this is not the case for this image, a rationale must be provided proving that the image provides information beyond simple identification or showing that this image is difficult to replace by a free-licensed equivalent. Commercial third-party reusers of this image should consider whether their use is in violation of the subject's publicity rights.
{{Non-free use rationale | Description = The three main characters of ''Black Books''. Left to right: Manny Bianco played by Bill Bailey), Bernard Black (Dylan Moran), and Fran Katzenjammer (Tamsin Greig). | Source = http:
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