Earth, Wind & Fire (song)

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"Earth, Wind & Fire"
Single by BoyNextDoor
from the EP How?
LanguageKorean
ReleasedApril 15, 2024 (2024-04-15)
GenreHyperpop
Length2:59
Label
Composer(s)
  • Pop Time
  • Kako
  • Myung Jae-hyun
  • Taesan
  • Zico
Lyricist(s)
  • Kako
  • Myung Jae-hyun
  • Taesan
  • Woonhak
  • Zico
Producer(s)
  • Pop Time
  • Kako
  • Zico
  • Jaehyun
  • Taesan
  • Woonhak
  • Dally
  • Likey
BoyNextDoor singles chronology
"But Sometimes"
(2023) 		"Earth, Wind & Fire"
(2024)
Music video
Earth, Wind & Fire on YouTube

"Earth, Wind & Fire" is a song recorded by South Korean boy band BoyNextDoor for their second extended play (EP) How? (2024). It was released on April 15, 2024, through KOZ Entertainment, as the EP's lead single. Members Jaehyun, Taesan, and Woonhak wrote the song alongside producers Zico and Kako. Described as a hyperpop song, the lyrics narrate on a love story compared to the classical elements.

Background and release[edit]

On March 19, 2024, KOZ Entertainment announced BoyNextDoor's second extended play (EP) How?, marking their first release in seven months and forming the final part of their trilogy of releases narrating a story of a "first love".[1]

On March 29, the track list for the EP was released, with "Earth, Wind & Fire" marked as the lead single".[2] A snippet of the track was released on April 8, as part of a "track spoiler" preview for the EP.[3] A 23-second teaser for the single's music video was released on April 12, three days before the EP's release.[4]

Composition[edit]

"The killer part of the lead single is the sped-up section and the chorus where we spit out the lyrics at machine gun speed"

— Sungho, in a media showcase for How?[5]

"Earth, Wind & Fire" has a runtime of two minutes and 59 seconds. The song was written by members Jaehyun, Taesan, and Woonhak, alongside producers Zico and Kako. A hyperpop song, the track discusses a "love that does not go as planned".[6] Member Sungho remarked that the song's lyrics narrates a plot that "develops and changes constantly".[7] Lyrically, the song likens love to the "unpredictable nature" of the classical elements.[8][9]

Member Jaehyun drew inspiration from the British film franchise Kingsman in writing the song. Envisioning a character "exuding confidence and charm yet revealing vulnerability in intimate moments", Jaehyun aimed to "infuse a sense of gentleness" into the song.[10] Member Riwoo stated that the song expresses the "frustration that runs through your mind when you're in love but nothing goes as planned".[5] The track features a "sped-up" section that delivers the lines in a fast-pace.[5]

At a media showcase, the members clarified that the song's title bears no relation to the American band Earth, Wind & Fire.[11] An English version of the track is featured on the EP, and serves as its closing track.[12]

Music video[edit]

The music video for "Earth, Wind & Fire" was released in conjunction with the single and the EP.[4] Themed after the kitschcore aesthetic of How?,[13] the music video conveys the "unpredictable twists and turns of first love" and visualizes the song in constantly shifting landscapes set in Earth and outer space.[14] Member Riwoo was credited for contributing to the choreography for the song.[15]

Accolades[edit]

On South Korean music programs, "Earth, Wind & Fire" achieved first place wins on the April 23 episode of The Show,[16] April 24 episode of Show Champion,[17] and April 26 episode of Music Bank.[18]

Credits and personnel[edit]

  • Daily – arrangement
  • Kako – lyrics, composition
  • Likey – arrangement
  • Myung Jae-hyun – lyrics, composition
  • Pop Time – composition, arrangement
  • Taesan – lyrics, composition
  • Woonhak – lyrics
  • Zico – lyrics, composition

Charts[edit]

Release history[edit]

Release history for "Earth, Wind & Fire"
Region Date Format Label
Various April 15, 2024

References[edit]

  1. ^ Kim, Won-hee (March 23, 2024). "보이넥스트도어, 이번엔 키치코어 '하우?'" [BoyNextDoor, this time with kitschcore 'How?']. sports.khan.co.kr (in Korean). Archived from the original on March 23, 2024. Retrieved March 30, 2024.
  2. ^ Hicap, Jonathan (March 19, 2024). "K-pop group BOYNEXTDOOR to return with new mini-album in April". Manila Bulletin.
  3. ^ Jeong, Ye-won (April 9, 2024). "보이넥스트도어, 새 앨범 스포일러 던졌다...컴백 D-6" [BoyNextdoor throws out a spoiler for their new album... Comeback D-6]. News Culture (in Korean). Archived from the original on April 9, 2024. Retrieved April 9, 2024.
  4. ^ a b Kang, Ka-hee (April 13, 2024). "보이넥스트도어, 'Earth, Wind & Fire' MV 티저 공개..키치코어 감성 기대" [BoyNextDoor releases 'Earth, Wind & Fire' MV teaser...Expecting kitschcore sensibility]. Herald Pop (in Korean). Archived from the original on April 13, 2024. Retrieved April 13, 2024.
  5. ^ a b c Bernardo, Jaehwa (April 15, 2024). "BOYNEXTDOOR flaunts sped-up lines, 'kitsch core' style in EP 'How?'". ABS-CBN News.
  6. ^ Bernardo, Jaehwa (March 31, 2024). "K-pop group BOYNEXTDOOR tackle 'first love, heartbreak' in upcoming EP". ABS-CBN News. Archived from the original on March 31, 2024. Retrieved March 31, 2024.
  7. ^ Seon, Mi-kyung (April 10, 2024). ""신기한 노래...신선한 충격" 보이넥스트도어, 컴백 전 밝힌 타이틀곡 첫인상" ["An amazing song... a fresh shock" Boy Next Door, first impressions of the title song revealed before comeback]. www.osen.co.kr (in Korean). Archived from the original on April 10, 2024. Retrieved April 10, 2024.
  8. ^ Kim, Won-hee (April 4, 2024). "보이넥스트도어, '만찢' 매력 '윈드' 버전 콘셉트 필름 공개" [BoyNextDoor unveils 'wind' version concept film with 'rip-off' appeal]. sports.khan.co.kr (in Korean). Archived from the original on April 4, 2024. Retrieved April 9, 2024.
  9. ^ Bernardo, Jaehwa (April 15, 2024). "BOYNEXTDOOR flaunts sped-up lines, 'kitsch core' style in EP 'How?'". ABS-CBN News.
  10. ^ Pyo, Kyung-min (April 16, 2024). "BOYNEXTDOOR concludes 'first love' trilogy with new album 'HOW?'". koreatimes. Retrieved April 16, 2024.
  11. ^ Cho, Yong-jun (April 15, 2024). "'We had a lot of feelings': BoyNextDoor's new EP brings a yearlong love story to a close". koreajoongangdaily.joins.com. Archived from the original on April 15, 2024. Retrieved April 15, 2024.
  12. ^ Ji, Mi-kyung (April 9, 2024). "보이넥스트도어, 'HOW?' 트랙 스포일러 공개..다이내믹 에너지" [BoyNextDoor, 'HOW?' Track spoiler revealed...Dynamic Energy]. www.osen.co.kr (in Korean). Archived from the original on April 9, 2024. Retrieved April 9, 2024.
  13. ^ Jung-youn, Lee (March 26, 2024). "Boynextdoor to hold first fanmeeting at Olympic Hall". The Korea Herald. Archived from the original on March 28, 2024. Retrieved March 30, 2024.
  14. ^ Jeon, Hyo-jin (April 15, 2024). "보이넥스트도어, 대세 존재감 증명할 컴백 [DA:투데이]" [BoyNextDoor, comeback to prove its mainstream presence [DA: Today]]. Sports Donga (in Korean). Retrieved April 16, 2024.
  15. ^ Hicap, Jonathan (April 15, 2024). "K-pop boy band BOYNEXTDOOR drops new album 'How?'". Manila Bulletin.
  16. ^ Ji, Min-kyung (April 23, 2024). 보이넥스트도어, ‘더쇼’ 1위..웰메이드 앙코르 라이브도 화제 [BoyNextDoor takes first place on 'The Show'..Well-made encore live also becomes a hot topic] (in Korean). Osen. Retrieved April 24, 2024 – via Naver.
  17. ^ SHOW CHAMPION 515회 TOP5 [SHOW CHAMPION Episode 515 TOP5]. MBC Plus (in Korean). April 24, 2024. Retrieved April 24, 2024.
  18. ^ Lim, Ye-bin (April 26, 2024). 보넥도, 아일릿 꺾고 '뮤직뱅크' 1위 "받은 사랑 웃음으로 보답하겠다" [BND beats Illit to win first place on ‘Music Bank’ “I will repay the love I received with laughter”] (in Korean). Celuv Media. Retrieved April 26, 2024 – via Naver.
  19. ^ "Digital Chart – Week 17 of 2024". Circle Chart (in Korean). Retrieved May 2, 2024.
  20. ^ "Digital Chart – April 2024". Circle Chart (in Korean). Retrieved May 9, 2024.
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